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Dale Brisby Net Worth: How Rich is the Cowboy & Social Media Star?



Dale Brisby Net Worth

Dale Brisby, also known as the “Modern Day Cowboy,” is a social media personality and professional rodeo athlete. He has amassed a significant following on various social media platforms, including Instagram, TikTok, and YouTube, thanks to his humorous and entertaining content.

But just how wealthy is Dale Brisby? In this article, we’ll take a closer look at his net worth and explore how he’s managed to build such a successful career as a cowboy and social media star.

Dale Brisby’s Early Life and Career

Dale Brisby was born on August 10, 1985, in Texas, USA. He grew up on a ranch and learned how to rodeo at a young age. After high school, Brisby attended Tarleton State University, where he earned a degree in agriculture.

Brisby’s rodeo career began in earnest after he graduated from college. He competed in various events, including bull riding and steer wrestling, and quickly made a name for himself in the rodeo world. He also began to develop a reputation as a funny and charismatic performer, often entertaining the crowds with his antics and humor.

In 2011, Brisby decided to take his rodeo career in a new direction. He founded Radiator Ranch, a clothing and merchandise brand that celebrates the cowboy lifestyle. The brand quickly gained a following among rodeo enthusiasts and others who love western-style clothing and accessories.

Brisby’s Social Media Success

In addition to his rodeo and merchandise businesses, Brisby began to gain popularity on social media. He started posting videos and photos of his rodeo performances, as well as humorous skits and parodies that showcased his unique personality.

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Brisby’s social media presence really took off in 2019, when he joined TikTok. He quickly amassed millions of followers on the platform, thanks to his funny videos and relatable content. He also gained a significant following on Instagram and YouTube, where he posts regular updates about his rodeo career and life on the ranch.

Today, Brisby has over 3 million followers on TikTok, 1.2 million followers on Instagram, and 560,000 subscribers on YouTube. He continues to entertain his fans with his unique brand of humor and his love of all things cowboy.

Dale Brisby’s Net Worth

So, how much is Dale Brisby worth? While he hasn’t revealed his exact net worth, some estimates put it at around $1 million. This is a significant sum, especially considering that Brisby has built his career largely on his own, without the backing of a major media company or sponsor.

Brisby’s income comes from a variety of sources. In addition to his rodeo earnings, he makes money through merchandise sales and social media sponsorships. He also has a podcast called “Rodeo Time with Dale Brisby,” which likely generates additional income.

Despite his success, Brisby remains grounded and true to his cowboy roots. He continues to compete in rodeo events and to inspire others to embrace the cowboy lifestyle. His unique brand of humor and authenticity has won him legions of fans, and he shows no signs of slowing down anytime soon.


In conclusion, Dale Brisby’s net worth is a testament to his hard work and determination. He has managed to turn his love of rodeo and cowboy culture into a successful career as a social media personality and entrepreneur. With his infectious personality and relatable content, he has become one of the most beloved figures in the online cowboy community.

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